Seaside, Florida, is a small, picturesque coastal town situated along Highway 30A in Walton County. Known for its walkable design, pastel cottages, and iconic beach pavilions, it was established in 1981 as the first New Urbanist community. The town gained fame as the filming location for The Truman Show and is celebrated for its community-focused layout. Here's what you need to know:
Key Highlights:
- Location: Between Destin (30 minutes west) and Panama City Beach (45 minutes east).
- Design: Built for walkability, with all destinations within a quarter-mile radius.
- Real Estate: Median home price is $2.9M, with properties ranging from $2.2M to $5M+.
- Lifestyle: Known for its pedestrian-friendly streets, boutique shops, art galleries, and vibrant town square.
- Beaches: Nine architecturally distinct pavilions offer public beach access.
- Famous Spots: Central Town Square, Modica Market, and Airstream Row food trucks.
Seaside offers a blend of coastal charm, thoughtful planning, and a close-knit community. Whether you're visiting or considering a move, it's a unique destination for relaxation and connection.
Seaside Florida Quick Facts: Location, Real Estate, and Community Statistics
Seaside's History and Design
How Seaside Was Founded
Back in 1978, Robert Davis inherited an 80-acre stretch of beachfront land from his grandfather, J.S. Smolian, who had originally purchased it in 1946. What was once considered a nearly worthless piece of property became the starting point for something extraordinary. Davis, along with his wife Daryl, envisioned creating a traditional, walkable coastal town - a direct contrast to the sprawling, car-centric suburbs that dominated postwar America.
To bring their vision to life, they teamed up with Miami architects Andres Duany and Elizabeth Plater-Zyberk (DPZ) as well as urban designer Leon Krier. Together, they explored small Southern towns built before the rise of the automobile, studying how these communities naturally encouraged walking and interaction. These observations became the backbone of the Seaside Urban Code, which was drafted in 1982 to guide the town’s development. The code ensured that while architectural styles could vary, they would still harmonize with one another.
Construction kicked off in 1981 with just two houses and a single street. This initial phase served as a test to see if people would embrace the idea of shared beach access and strict architectural guidelines over private beachfront ownership. Fast forward to today, and Seaside has grown to include more than 300 homes, along with restaurants, shops, and galleries - all within the same 80-acre footprint and a quarter-mile radius . This small beginning laid the groundwork for what would become a major influence on urban planning.
New Urbanism Principles
Seaside didn’t just create a town; it sparked a movement. By rejecting the car-dependent sprawl that defined much of modern development, Seaside proved that walkability could be both functional and appealing. Every destination in town is reachable within a 10-minute walk, thanks to its brick-paved streets that slow down cars and prioritize pedestrians and cyclists. At the heart of it all is the Central Square, a mixed-use area that blends shops, restaurants, offices, and residences. This setup keeps the town lively at all hours and strengthens social connections.
The Seaside Code, a form-based development guide, ensures a cohesive aesthetic while still allowing for creativity. Key design elements like wood siding, metal roofs, and front porches are required, but individual homes maintain their own character. Small lots and those iconic front porches encourage residents to engage with their neighbors and spend time in shared spaces, fostering a true sense of community. Even the landscaping follows strict rules, relying solely on native plants and avoiding sod or underground irrigation systems .
"Seaside was the invention of its town founders and planners with a vision to break out of American Suburbia." - Camille McGriff, Seaside Institute
This carefully crafted approach to town planning hasn’t gone unnoticed. Newsweek once called Seaside "probably the most influential resort community since Versailles", and its success has inspired countless developments around the globe. Seaside stands as a testament to what thoughtful, human-centered design can achieve.
Neighborhood Layout and Features
Central Town Square
Central Town Square serves as the vibrant centerpiece of Seaside, with streets radiating outward to connect the entire 80-acre town to both the beach and surrounding neighborhoods. Since 2020, the square has been closed to automobile traffic, transforming it into a spacious pedestrian-friendly zone where people can safely gather and enjoy the outdoors.
This lively hub features some of Seaside's most iconic landmarks, including the Seaside Post Office, Modica Market, Sundog Books, and Central Square Records. You’ll also find a variety of boutiques and art galleries here. At its heart lies the Seaside Amphitheater, a venue for outdoor movies, live concerts, and the popular Saturday Farmers Market, held from 9:00 AM to 1:00 PM.
Adding a touch of charm is Airstream Row, a collection of vintage trailers repurposed as food trucks offering everything from grilled cheese and BBQ to crepes and hot dogs. Business Insider even recognized Seaside's Central Square as one of the 12 most beautiful public spaces in the world, putting it on par with London's Trafalgar Square.
Let’s take a closer look at how Seaside’s unique architecture enhances its public spaces.
Pastel Cottages and Beach Pavilions
Seaside is home to around 300 cottages, each painted in soft pastel tones and surrounded by white picket fences. These wood-frame homes adhere to strict design guidelines that emphasize shared architectural elements - like deep roof overhangs, spacious porches, and large windows - while still allowing for individuality. Whether it’s a cozy retreat for two or a spacious home for extended families, each cottage is tailored to Florida’s climate and encourages outdoor living with inviting porches.
At the end of every street leading to the Gulf, you’ll encounter one of nine architecturally distinct beach pavilions. Designed by different architects, these pavilions showcase a variety of styles, from Neoclassical to Deconstructionism, and serve as public gateways to the beach. They symbolize the town’s dedication to shared access, ensuring the shoreline remains open to everyone.
| Pavilion Name | Architect |
|---|---|
| Tupelo | Ernesto Buch |
| Savannah | Tom Crist |
| East Ruskin | Stuart Cohen and Anders Nereim |
| Seaside | Eric Watson |
| Coleman | David Coleman |
| West Ruskin | Michael McDonough |
| Pensacola | Tony Atkins |
| Odessa | Roger Ferri |
| Natchez | Jersey Devil |
These thoughtful designs blend seamlessly with Seaside's pedestrian-friendly layout, creating a community that feels both cohesive and inviting.
Pedestrian-Friendly Design
Seaside was built with walkability in mind, its 80-acre footprint designed so that everything is within a quarter-mile radius - the distance most people find easy to walk for daily errands. Narrow, brick-paved streets naturally slow down vehicle traffic, while white-sand footpaths wind between cottages, offering convenient shortcuts for pedestrians.
The town is also part of the 18-mile Timpoochee Trail, a paved path ideal for biking and hiking that connects Seaside to other communities along 30A. Visitors and residents often park their cars upon arrival and rely on walking or biking to get around. With major attractions just a short stroll away, the layout emphasizes convenience and encourages the local tradition of porch-sitting, where neighbors can relax and connect with each other on their front porches.
This thoughtful design fosters a sense of community while making it easy to explore everything Seaside has to offer.
IS 30A's Seaside Florida the PERFECT Beach Town? | Let's Take a Tour
sbb-itb-d06eda6
Things to Do in Seaside
Seaside's charming layout sets the stage for a variety of activities and local attractions that cater to every interest.
Dining and Food Trucks
Food lovers will feel right at home in Seaside, where great dining options are just a short stroll from Central Square. Airstream Row, lined with food trucks, offers fun and creative bites like grilled cheese sandwiches, Wagyu hotdogs, shaved ice, and crepes. If you're craving a sit-down meal with a view, waterfront spots like Bud & Alley's Waterfront Restaurant are a must. Known for its sunset bell-ringing tradition, Bud & Alley's draws a crowd, so arriving early is a good idea.
For Southern flavors, Great Southern Café serves up specialties like the famous Grits à Ya Ya (shrimp and grits). The Daytrader Tiki Bar & Restaurant adds a Polynesian twist to Gulf Coast ingredients, while The Shrimp Shack offers fresh seafood alongside stunning beach views from its boardwalk pavilion. If you're planning a picnic, stop by Modica Market, a gourmet grocery store that gained fame in The Truman Show. For something a little different, the C-Bar, an intimate bar crafted from an upcycled shipping container, provides a cozy spot for drinks.
Other can't-miss stops include Black Bear Bread Co., which bakes fresh sourdough daily, and Pickle's Burger & Shakes, serving up classic comfort food.
Once you've indulged your taste buds, dive into Seaside's unique shopping scene.
Shopping and Boutiques
Seaside is home to a variety of shops that blend charm and creativity. The SEASIDE Style®, the town’s official lifestyle brand, is a go-to for iconic t-shirts and merchandise, including items featuring the beloved #BudtheDachshund. Book lovers will appreciate Sundog Books, a family-owned treasure that's been around for over 30 years, offering everything from beach reads to signed editions. Right upstairs, Central Square Records is a haven for vinyl enthusiasts, featuring a curated music collection.
Local artistry shines at La Vie Est Belle, where Wendy Mignot's signature pearl and leather jewelry captures Seaside's aesthetic. For personalized accessories, Headley Hat Co. offers a hat bar where you can add custom stitching, charms, and ribbons. Meanwhile, Lala Links specializes in permanent jewelry, with seamless chains welded for a sleek finish.
For a quieter shopping experience, head to the Ruskin Place arts district. Galleries like Anne Hunter Galleries and Newbill Collection by the Sea have supported local artists for over 25 years. Families will enjoy Duckies Shop of Fun, packed with beach toys and games for kids, while Art of Simple offers an eclectic mix of home decor, apothecary items, and unique finds.
When you're ready to step outside, Seaside's outdoor activities and events await.
Outdoor Activities and Events
Seaside's proximity to the Gulf of Mexico means the beach is never far away. Private beach access is available for residents and guests, while the public can enjoy nearby Hickory Beach Access. For adventure seekers, Austin Magee's Surf School provides lessons in paddleboarding, kayaking, and surfing. You can also book private bonfires or beach setups through local services.
The Seaside Amphitheater serves as the heart of the community, hosting events like Movies Under the Stars, live concerts, and productions by The Repertory Theatre. The year-round Seaside Farmers Market takes place every Saturday from 9:00 AM to 1:00 PM, with additional Tuesday markets during busy seasons. It’s the perfect spot to browse local produce, dairy, and handmade goods. Looking ahead, Bud & Alley's will host the second annual Bourbon, Whiskey & Smoke Dinner on January 22, 2026, showcasing spirits tastings, cigars, and a curated menu.
For fitness enthusiasts, the Seaside Athletic Club offers Core Express classes, a Walking Club, and water aerobics. Outdoor yoga and tennis are also popular options. Cyclists and hikers can explore the 18-mile Timpoochee Trail, connecting Seaside to nearby coastal towns, or venture into Point Washington State Forest, which boasts over 27 miles of trails across 15,000 acres.
Seaside's annual events bring the community together. The Seaside School Half Marathon & 5K raises funds for the local charter school, while the Seeing Red Wine Festival in November features wine tastings and live music. In January, the 30A Songwriters Festival draws music lovers from near and far. For up-to-date event details, check out The Seaside Times or the Amphitheater schedule.
Living in Seaside: Real Estate and Lifestyle
Real Estate Market Overview
Seaside's real estate market is as exclusive as it is picturesque, with just 139 homes spread across 80 acres. The median sale price stands at $2,900,000, with properties averaging $1,551 per square foot. Options range from charming pastel beach cottages to luxurious Gulf-front estates priced between $2.5 million and over $5 million.
As of early 2026, current listings include a 2-bedroom, 2-bath cottage (1,072 sq. ft.) priced at $2,200,000, a 3-bedroom, 3-bath renovated home (1,061 sq. ft.) listed at $2,295,000, and a sprawling 5-bedroom, 6-bath retreat (3,360 sq. ft.) offered at $4,975,000. The architectural styles are diverse, featuring Victorian, Neoclassical, Modern, and Key West designs. Despite their differences, all homes incorporate hallmark New Urbanism elements like front porches, white picket fences, and decks designed to showcase Gulf views.
"I've sold some houses, 8- to 10-bedroom houses, that are literally only built for the purpose of renting. This is a weird thing for some people to process - that people build homes here that don't have a garage, that every bedroom is the exact same size - because their only thought is maximizing rental income."
– Nate Kelly, Realtor, Berkshire Hathaway HomeServices PenFed Realty
Seaside’s properties often serve as second homes or high-end rental investments rather than primary residences. Surrounded by protected forests, the town has a permanent cap on new development, which helps preserve property values and maintain its exclusive appeal. These unique dynamics make Seaside a sought-after destination for both homeowners and investors.
Community and Quality of Life
Seaside offers more than just high-value homes; it provides a lifestyle centered on walkability and community connection. The town’s design goes beyond aesthetic appeal, creating a place where shared spaces and pedestrian-friendly streets are integral to daily life.
With only 180 full-time residents, the community is close-knit. The median age is 53, the average household income is $108,922, and the 109 households average two people each. Key gathering spots like the Central Town Square and Seaside Amphitheater host farmers' markets and live concerts, fostering a sense of togetherness. Residents also enjoy amenities such as three private community pools (including a heated lap pool) and tennis courts.
Education is another highlight, with the Seaside Neighborhood School - a highly rated charter school serving grades 5–12 - earning a perfect 5/5 rating.
Seaside’s pedestrian-friendly design is reflected in its Walk Score of 56 and Bike Score of 67. The town’s layout suits its predominantly white-collar workforce, 95% of whom are employed in professional roles, with 12% enjoying commutes of under 14 minutes. Accolades further underscore its allure: Time Magazine described it as "the most astounding design achievement of its era", while Travel & Leisure named it the "No. 1 Beach in the World for Families". For more details on the area, sowal.co provides comprehensive insights into South Walton communities.
Conclusion
Founded in 1981 on 80 acres, Seaside stands as a shining example of walkable design, carefully planned architecture, and a community-centered way of life. Every detail, from its layout to its amenities, reflects this thoughtful approach.
With a median home price of $2,900,000 and over 300 unique cottages complemented by nine beach pavilions, Seaside is more than just a town - it’s a vision brought to life. Its design encourages residents to walk everywhere, while welcoming front porches create spaces for neighbors to connect. All of this is framed by the breathtaking beauty of the Gulf of Mexico.
Praised by Time Magazine as "the most astounding design achievement of its era" and named the "Best Beach on Earth for Families" by Travel + Leisure, Seaside offers a lifestyle where bicycles take the place of cars and the Central Town Square buzzes with community events. As the birthplace of the New Urbanism movement, Seaside continues to set the standard for coastal living. To learn more about South Walton’s charm and what makes this part of Florida’s Emerald Coast so special, visit sowal.co.
FAQs
Why is Seaside, FL considered important in the New Urbanism movement?
Seaside, FL stands out as a shining example of the New Urbanism movement. Conceived in the early 1980s by Robert and Daryl Davis, the town was designed as a counterpoint to the sprawling, car-reliant suburbs that became the norm in post-World War II America. The layout emphasizes walkability, featuring narrow streets, pedestrian-friendly pathways, mixed-use buildings, and a central gathering area - all aimed at building a sense of community and ease of access.
The town’s thoughtful design and people-focused planning have left a lasting mark on urban development, inspiring planners around the globe. Seaside’s appeal even extended to Hollywood, serving as the idyllic setting for The Truman Show. Nestled along the scenic 30A coastline, it remains a magnet for those drawn to its lively, walkable atmosphere and timeless charm.
What makes Seaside, FL, such a walkable and community-oriented neighborhood?
Seaside, FL, is a shining example of New Urbanism, a design philosophy that emphasizes compact, walkable communities. Here, homes, shops, restaurants, and civic spaces are thoughtfully arranged so you can easily stroll or bike to just about everything. Picture narrow, brick-paved streets lined with white picket fences and homes set close to the road - these features create an inviting, small-town vibe where nothing feels out of reach.
Community spaces are at the heart of Seaside. A central square hosts farmers’ markets and live concerts, while shaded sidewalks and bike-friendly paths make it easy to get around without a car. Parking is intentionally limited, and essentials like schools and the post office are just a short walk away. This design not only reduces the need for driving but also fosters a strong sense of community and connection. It’s this thoughtful approach that makes Seaside such a delightful and walkable coastal retreat.
What are the real estate opportunities in Seaside, FL?
Seaside, FL, stands out as a coveted real estate market along the Gulf Coast, celebrated for its New Urbanist design, pedestrian-friendly layout, and steady stream of visitors throughout the year. With an average home value of approximately $3.38 million and prices hovering around $1,543 per square foot, the area exudes exclusivity and charm. Its signature pastel cottages, beachfront access, and limited housing inventory make it a sought-after spot for investors aiming for long-term growth.
Investors have a variety of options here, including single-family homes, vacation rentals, luxury estates, and condominiums, all of which enjoy high demand during the bustling 30A season. Commercial properties, such as restaurants and boutique shops, also thrive thanks to consistent foot traffic from both residents and tourists. For those eyeing development opportunities, land parcels and multi-family buildings provide room for new projects or profitable resale ventures.
For the latest updates on Seaside’s real estate market and potential investment opportunities, check out sowal.co - a trusted source for insights into South Walton and 30A properties.
